Resume

 

Luisa Anderson
Luisaa.anderson@gmail.com

Key Skills

  • Extensive knowledge of journalistic writing for broadcast and print
  • Strong understanding of newsworthiness and news judgement
  • Team building and management with emphasis on collaboration and empowerment of others
  • Comprehensive knowledge of social media platforms including Facebook and Twitter
  • Organization and task management
  • Adaptive leader and problem-solver

Professional Experience

News Producer, KVAL-TV                                                                                               2015-2017  Eugene, OR

  • Coordinated story assignments and breaking news with staff to achieve compelling newscasts
  • Managed and trained news staff in writing, editing and reporting
  • Provided editorial guidance and support to reporters and photographers
  • Utilized social media, conducted interviews and wrote scripts for newscasts
  • Executed live shots, performed time keeping duties and other on-air responsibilities in control room
  • Collaborated with News Director and Executive Producers on special coverage and overall newsroom direction
  • Managed all visual elements for newscasts
  • Promoted efficient communication across all departments and fostered a positive and goal driven newsroom

News Production Assistant, KVAL-TV                                                                        2014-2015  Eugene, OR

  • Operated camera, prompter, audio and fonts for evening newscasts
  • Troubleshoot and resolved technical issues in the studio and provided engineers with up-to-date information on all equipment
  • Installed and maintained studio lights
  • Edited and attached all on-air visual elements for weekend newscasts
  • Ensured efficient communication between director and talent

News Director, KWVA Eugene 88.1 FM                                                                      2011-2014  Eugene, OR

  • Managed and trained news staff, talk show hosts and volunteers
  • Wrote, edited, produced and co-hosted weekly news programs
  • Improved student involvement and expanded news staff
  • Launched three weekly news programs
  • Coordinated station-wide events with programming and marketing staff and general station manager

Opinion Writer, The Emerald                                                                                       2010-2011  Eugene, OR

  • Pitched stories ideas, conducted interviews and wrote stories relevant to the freshman experience for the University of Oregon student newspaper and online website.

Editor-In-Chief, Savant                                                                                                   2009-2010  Beaverton, OR

  • Trained and led newspaper staff of 24 members
  • Advised reporters and edited all articles
  • Oversaw all photography, online content, overall design of newspaper and online content
  • Promoted from Staff Reporter and Opinion Editor

Other Notable Experience

  • Selected to participate in The Oregonian’s Journalism Institute for Minority High School Students in 2009
  • Wrote a featured article and published original photography in The Oregonian’s Explore the Pearl Magazine in 2009

Education

B.A. University of Oregon, School of Journalism & Communication               2010-2014  Eugene, OR            
          Major: Journalism with emphasis on Electronic Media

Technical Skills

  • Microsoft Office Suite, InDesign CS6, ProTools 10, Adobe Creative Cloud, Audacity, Final Cut Pro x, Edius 7, Precis and AP ENPS
  • Standard TV broadcast audio board and Deko 3000
  • Studio lights and mics
  • Panasonic HMC40 camera

*References available upon request